We are a multidisciplinary design studio specialised in visual communication.
Clear communication – that’s our goal. From defining the objectives, through employing the necessary toolkit towards a meaningful design product.
Our approach to each project is analytical including basic tools such as the creative brief as a basis for initial conversation with the client on the objectives of the design.
Further on we employ research methods into the semantic, semiotic, iconographic and other related areas around the subject in order to develop a relevant visual and intellectual framework.
We then use this framework as a basis for several design concepts which are presented to the client in the form of a visual essay which allows the client to be introduced to every aspect of the design thus gaining understanding and becoming a part of it. High quality of execution is ensured throughout the entire process.
We are Boris Bonev and Mihail Mihaylov, a team of communication designers with solid professional experience in creative agencies as well as freelance. After graduating Book Design at the National Academy of Arts in Sofia we continued our studies together at St. Joost Academy, The Netherlands with MA degrees in Communication Design.
In 2014 we established Unit – design studio employing the principles of visual communication and a natural outcome of our common professional aspirations for meaningful graphic design. The studio operates between Sofia and Rotterdam.